Seb Joseph from Digiday - Journalist Profile

	Profile	Contacts	Recent Articles on Subject
1	Seb Joseph Digiday Senior news editor at Digiday. Master planning. London digital mediamarketingjournalism		Why Index Exchange’s CEO thinks curation is programmatic’s biggest shake-up since header bidding — maybe even bigger - 29 days ago Amazon tightens its grip on TV ads with AI tool built for upfront negotiations - 29 days ago News U.K. rethought brand safety, and is starting to profit from it - 30 days ago Programmatic snafu speak, translated: a guide to the usual excuses - about 2 months ago IPG CEO caught Omnicom CEO ‘with his trousers down’: S4 Capital’s Martin Sorrell casts further doubt on IPG’s $13B price tag - about 2 months ago ‘Curation can be a vacuous term’: The Trade Desk plans to redefine ad quality outside the walled gardens with Sincera - 3 months ago Mars Petcare is testing direct SSP buying for CTV ads - 3 months ago Meta follows Musk’s lead on censorship — but ad industry keeps its distance from panic - 3 months ago Cultural relevance is big business as marketing and entertainment collide — and M&A is cashing in - 3 months ago Advertising’s dealmakers are gearing up for a 2025 surge - 3 months ago Uber’s Ad playbook for 2025: scaling, innovating and staying the course - 3 months ago Holding pattern: Omnicom, IPG and the deal that’s leaving marketers on edge - 4 months ago 2024 was a trillion dollar year that signals slower days ahead - 4 months ago The curation conundrum: separating fact from fiction in ad tech’s latest obsession - 4 months ago Drake-Kendrick feud shows how fandom has become a battleground - 4 months ago From strategy to CEO: Ruben Schreurs to lead Ebiquity through industry change - 4 months ago At the Digiday Publishing Summit Europe, publishers move away from trend chasing - 5 months ago Google is getting in on the latest ad tech craze: curation - 5 months ago A look at the publisher quandary over ad curation - 5 months ago DPG Media will pull the plug on selling app ads in the open market - 5 months ago Tensions rise as WFA grapples with Musk’s lawsuit, splitting members - 5 months ago With 19 million viewers in its ad tier, Amazon makes a case for Prime Video’s ad business in the U.K. - 6 months ago As Google’s antitrust trial intensifies, the ad industry speculates the consequences of a potential breakup - 7 months ago Coca-Cola commits to ‘critical’ open web advertising through curation - 7 months ago ‘They’re wrong’: The Trade Desk CEO denies Roku rival rumor amid reports it’s building a smart TV operating system - 7 months ago Decoding the jargon behind Google’s antitrust ad tech trial: a glossary for the confused - 7 months ago The cases for and against the CMO role - 7 months ago GARM’s legacy in flux as sustainability standards forge ahead amid uncertainty - 8 months ago Elon Musk’s lawsuit shatters GARM, revealing industry’s fracture and fear - 8 months ago ‘Straight from the top’: Criteo says Google won’t pull an Apple when it asks whether people want third-party cookies - 8 months ago Google assures ad execs of revised third-party cookie controls but timeline is uncertain - 8 months ago Ad world is relieved but skeptical about Google’s decision to keep cookies in Chrome - 8 months ago Immediate deepens CMP strategy, slashes ad tech partnerships for sharper data governance - 8 months ago Ad execs sound the alarm over Google’s risky Privacy Sandbox terms - 9 months ago Privacy’s impact on publishers: Assessing the head of consent role - 9 months ago Agency group Common Interest is on an acquisition drive - 9 months ago Attention grabbers or action drivers? Heineken’s ad tests uncork surprising results - 9 months ago CMOs at Cannes: Tackling their evolving role amid AI and growth challenges - 10 months ago Inside The New York Times’ plans to correlate attention levels to other metrics - 10 months ago A closer look at what’s driving (and will continue to drive) M&A in ad tech in 2024 - 12 months ago Inside marketing’s elusive Quixote quest for digital ad transparency - about 1 year ago Ad execs enter crucial phase of Google’s Privacy Sandbox experimentation - about 1 year ago Amazon sees opportunity amid the demise of third-party cookies - about 1 year ago Chrome chaos: Unraveling the language of the third-party cookie demise - about 1 year ago Advertisers shift retail media spending beyond Amazon to include Walmart, Target and more - about 1 year ago Advertisers slowly acknowledge that measurement, not targeting, might be the bigger cookie deprecation challenge - about 1 year ago Ad tech’s multi million-dollar quandary: Balancing budgets amid Google’s Sandbox uncertainty - about 1 year ago Ad tech’s take: early reactions to Google’s third-party cookie demise - about 1 year ago WTF is differential privacy? - about 1 year ago Amazon wants a bigger slice of the DSP ad tech market - about 1 year ago