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	Profile	Recent Articles on Subject
1	Chris Kelly Mobile Marketer Words @washingtonpost etc. Washington, D.C. writing	Nielsen gets shot in the arm from MRC’s livestream accreditation - 9 days ago Inside NBCUniversal’s plans to turn TV into a performance marketing channel - 8 months ago Netflix expands advertising opportunities, adds live sports sponsorships - about 1 year ago
2	AdExchanger Content Studio AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	Streaming Reach Is Still No Match For Linear - 21 days ago How CTV Publishers Can Thrive With The Right Technology Partner - 5 months ago
3	AdExchanger Guest Columnist AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	Pulling A FAST One: 25% Of CTV Ad Inventory Can Only Be Bought Via Linear TV - 24 days ago CTV Isn’t Just The Evolution Of TV – It Brings Unique Advertising Potential - 11 months ago Boost Your ROI With CTV And OTT Advertising: Five Proven Tactics - 11 months ago CTV Isn’t Living Up To The Hype. Here’s How Retail Media Can Transform It - about 1 year ago
4	Tim Peterson Digiday Senior media editor at Digiday. Open DMs. Carlsbad, California mediaeditingjournalism	Future of TV Briefing: Why owned channels are key to creators’ commerce businesses - 2 months ago Future of TV Briefing: How the TV, streaming and digital video industry spent its summer - 2 months ago Future of TV Briefing: Disney, Paramount and Warner Bros. Discovery quantify the TV-streaming divide - 3 months ago Future of TV Briefing: A look at Netflix’s streaming bundle playbook - 4 months ago Future of TV Briefing: How talent managers see creators’ professionalism levels increasing - 4 months ago Future of TV Briefing: How creators are setting themselves up for the career long haul - 4 months ago Future of TV Briefing: How the future of TV has shaken out so far in 2024 - 4 months ago Future of TV Briefing: Making sense of the TV industry’s latest measurement moves - 7 months ago Future of TV Briefing: How Axios Entertainment is looking to expand its original programming business - 7 months ago Future of TV Briefing: TV ad buyers and sellers expect a ‘slow, long upfront’ — for now - 8 months ago Future of TV Briefing: How outcome-based measurement may figure into this year’s upfront market - 8 months ago Future of TV Briefing: How TV and streaming companies’ advertising and subscription businesses fared in Q4 2023 - 8 months ago Future of TV Briefing: DoubleVerify and Roku uncover CTV ad fraud scheme costing advertisers $7.5M per month - 9 months ago WTF are outcome-based measurement guarantees? - 9 months ago Future of TV Briefing: Why CTV ad sellers are adopting universal IDs like Unified ID 2.0 - 9 months ago Future of TV Briefing: Media and entertainment matchmakers, 2024 edition - 10 months ago Future of TV Briefing: The top trends and developments that will shape the future of TV in 2024 - 11 months ago 2024 will see the start of the ad-supported streaming war - 11 months ago Future of TV Briefing: How the future of TV shaped up in 2023 - 11 months ago Future of TV Briefing: How TV and streaming advertising’s programmatic deal model is being updated - 11 months ago Future of TV Briefing: How programmatic became a bigger part of the TV and streaming ad business in 2023 - 12 months ago Future of TV Briefing: The TV ad business shrank in the third quarter of 2023 - 12 months ago Future of TV Briefing: Netflix plots next phase in its programmatic ad push - about 1 year ago Netflix’s advertising business enters year two - about 1 year ago Future of TV Briefing: How ad buyers are appraising the FAST ad market - about 1 year ago Future of TV Briefing: TV and film producers prepare for potential post-strike production logjam - about 1 year ago Future of TV Briefing: Hollywood producers try to suss out the post-strike market for shows - about 1 year ago Future of TV Briefing: The 2023 glossary - about 1 year ago
5	anekola Digiday Digital media and marketing authority. New York digital mediamarketing	Why multichannel TV viewing requires a balance between linear and streaming - 3 months ago How brands drive positive attention on CTV - 5 months ago Media brands are leveraging content catalogs and driving ad revenue with linear channels - 8 months ago Q&A: How advertisers are leveraging CTV’s evolution into actionable TV - 11 months ago From FAST channels to co-viewing, CTV advertising will look different in 2024 - 12 months ago How CTV advertisers leverage show-level data for programmatic success - 12 months ago
6	Jeremy Bowman Motley Fool Consumer goods, markets writer. Cape Elizabeth, Maine Consumer goodsmarketsWu-TangSeinfeld	Why Netflix Stock Hit an All-Time High Today - 3 months ago Disney, Warner Bros. Discovery, and Fox Are Teaming Up on Sports Streaming. This Stock Looks Like the Real Winner. - 9 months ago
7	Scharon Harding Ars Technica Original tech news. Expert advice. Analysis of tech trends. NYC - Boston - Chicago - SF technologyreviewsanalysisadvice	Your TV set has become a digital billboard. And it’s only getting worse. - 3 months ago Wireless TVs use built-in cameras, NFC readers to sell you stuff you see on TV - 11 months ago
8	Kyndall Cunningham Vox World explained. techdigital cultureentertainment	Industry is the soapy, sleazy spectacle prestige TV is missing - 3 months ago
9	Constance Grady Vox Culture writer @voxdotcom. Not Ugly Betty character. culturewriting	Is anybody watching the same TV shows anymore? - 5 months ago
10	Antoinette Siu Digiday Journalist covering media @digiday. San Francisco Bay Area journalismmedia	How CTV and DOOH are growing this political season for smaller agencies - 6 months ago

Journalists covering Business of TV