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	Profile	Recent Articles on Subject
1	Alexander Lee Digiday writer with a heart of gold. New York, USA gamingesports	The romantic’s guide to esports in 2025 - 13 days ago The pragmatist’s guide to esports in 2024 - 29 days ago How esports organization 100 Thieves rejuvenated its sponsorship business in 2024 - about 1 month ago How gaming firm Overwolf quietly became one of the major players in gaming advertising - about 2 months ago Buoyed by Roblox’s rise, agency holdcos express confidence in gaming for 2025 - about 2 months ago Key takeaways from Digiday’s 2024 Gaming Advertising Forum - 2 months ago Why live sports could be the ‘killer app’ of the metaverse and a new arena for big brands - 4 months ago Are moviegoers burning out on Hollywood’s gaming adaptations? - 4 months ago Why Riot Games is leaning into DEI as other brands pull away - 5 months ago Why puzzle fans lined up around the block for New York Times Games’ first live event - 5 months ago Why ESL is undergoing a 25th anniversary brand refresh - 5 months ago Earnings wrap-up: A tumultuous time for the gaming industry - 5 months ago Why G2 Esports is hiring from the agency world as it looks to expand beyond gaming - 6 months ago How Netflix’s new president of games highlights the expansion of the platform’s gaming plans - 6 months ago The era of the in-depth brand and gaming creator partnership has arrived - 6 months ago Why Fortnite and Roblox still rely on social to drive discovery and engagement of branded experiences - 7 months ago ‘More content is better than less’: An annotated Q&A with Esports World Cup CEO Ralf Reichert - 7 months ago Teams and sponsors approve of ‘League of Legends’ esports ecosystem changes - 7 months ago In the marketing world, anime is following in the footsteps of gaming - 9 months ago How PGL used influencer co-streams to supercharge esports viewership - 10 months ago Why the esports industry’s publisher ownership model is on its way out - 10 months ago How Google’s entry into in-game advertising puts a spotlight on an industry in flux - 10 months ago As advertisers grow wiser about gaming, esports companies are stressing community over metrics - 11 months ago How Blast is finding esports success through the ‘co-production’ model - 11 months ago How Ubisoft’s measured approach to esports paid off at Six Invitational 2024 - 11 months ago Why — and how — ESL/FACEIT Group is spinning up its own esports streaming platform - 11 months ago With layoffs mounting, esports veterans are split on the future of the industry - 11 months ago Earnings wrap-up: The gaming business is booming — but not necessarily for gaming companies - 12 months ago ‘Left high and dry’: Confessions of a laid-off gaming industry worker - 12 months ago Advertisers are coming back into esports — but with caution - 12 months ago Why 2024 could be the year mobile gaming inventory goes premium - about 1 year ago How BLAST’s Rocket League deal provides a window into an alternate future for esports - about 1 year ago In graphic detail: Digging into the numbers around Twitch’s 35% layoff - about 1 year ago Kia’s League of Legends Championship Series sponsorship demonstrates its long-term outlook toward esports - about 1 year ago The romantic’s guide to esports in 2024 - about 1 year ago Why Gillette is bullish on gaming in 2024 - about 1 year ago What will it take to get brands to increase their gaming spend in 2024? - about 1 year ago The cynic’s guide to esports in 2023 - about 1 year ago What G2’s strategic partnership with Version1 means for esports mergers in 2024 - about 1 year ago Alienware wants to make endemic esports brand partnerships cool again - about 1 year ago Why McDonald’s and Coca-Cola still see gaming as an experimental marketing channel - about 1 year ago As big contracts dry up for top gaming creators, smaller to mid-sized influencers see opportunity - about 1 year ago Reading between the earnings: For entertainment giants, gaming is a key battleground for the future - about 1 year ago Ford, Kia and Carvana partner with NRG as it walks the line between casual and competitive gaming inventory - about 1 year ago Why executives at Esports Business Summit are (still) bullish on competitive gaming - about 1 year ago As the summer comes to an end, esports companies are hunkering down for a long winter - over 1 year ago Why esports companies hope generational fandom brings sustainability to the industry - over 1 year ago
2	Dylan Haas Mashable lead shopping reporter @mashable. New York, New York shoppingvideo games	Gaming deals are going hard ahead of Black Friday 2024 - about 2 months ago I'm a lifelong gaming hobbyist, and these are the best Prime Day deals for beginners - 6 months ago 180+ of the best Cyber Monday gaming deals - about 1 year ago 180+ of the best early Cyber Monday gaming deals - about 1 year ago The best gaming PCs for a next-level experience - over 1 year ago
3	Josh Corder Skift Travel journalist. Dubai-based. UAE traveljournalism	Saudi Arabia Hopes Esports Olympics Will Kickstart Gaming Tourism - 3 months ago
4	anekola Digiday Digital media and marketing authority. New York digital mediamarketing	Winning the attention game: How brands are thriving in gaming’s immersive worlds - 3 months ago How brands are using gaming personas to reach players effectively - 9 months ago Brands are refining their advertising strategies to engage millions of gamers - about 1 year ago
5	Ingrid Lunden TechCrunch Technology news and analysis. San Francisco, CA TechnologyStartups	Consumer group sues to ban purchases inside games like Fortnite and Minecraft in Europe - 4 months ago
6	Dean Takahashi VentureBeat Obsessed with technology. San Francisco + NYC Technology	PlayVS introduces Stadium digital-first esports competition platform - 5 months ago Esports Awards take place in Riyadh as Esports World Cup concludes - 5 months ago Fandom study shows entertainment fans switching to gaming - 10 months ago Women avoid multiplayer/live service games in part due to harassment \| Deloitte - 10 months ago Voices in the Dubai gaming and esports ecosystem - 12 months ago How Dubai wants to be the center for games and esports \| Marwan Al Zarouni interview - 12 months ago Gamers seek relaxation, favor mobile devices and watch game streams \| Tinuiti - over 1 year ago
7	Jordan Fragen VentureBeat Adds context to gaming, esports data. Los Angeles, California gamingesportsdata analysis	Esports World Cup halftime report: 175M+ hours watched, 60K tickets sold - 6 months ago 40% of U.S. gamers play PC, console and mobile games \| Comscore - 6 months ago These 27 brands are sponsoring the 2024 Esports World Cup - 7 months ago Saudi entertainment city Qiddiya sponsors Esports World Cup - 11 months ago Twitch viewership tops 1.9B in January thanks to esports, Palword \| StreamElements - 11 months ago Riot cuts key LEC staff in layoffs, scuttles esports streaming platform - 12 months ago Riot Games partners and invests in esports data platform Grid - about 1 year ago Level up your gifts: The ultimate guide for aspiring esports pros - about 1 year ago EA Sports FC, soccer leagues partner for global esports ecosystem - over 1 year ago
8	Kris Holt Engadget Contributing reporter @Engadget. Writes for @ForbesGames. Scotland to Canada gamingjournalism	The first Olympic Esports Games will take place in Saudi Arabia in 2025 - 6 months ago
9	Paul McNally ReadWrite UK/Euro Gaming Editor. Manchester Gamingsportcharity	IOC and Saudi Arabia agree 12-year deal for eSports Olympics - 6 months ago Saudi Arabia goes all in on esports and gaming as new world-class arena in the works - about 1 year ago
10	Jaina Grey Wired Writes @WIRED. Nahua, Yaqui, Judía. Seattle, WA sex techgamingwriting	11 Picks for the Best Gaming Mouse, Tested and Reviewed (2024) - 6 months ago

Journalists covering Gaming &amp; Esports

Journalists covering Gaming & Esports