Sierra Hoeger

Leads editorial teams focused on adventure content at a major outdoor lifestyle publication.

Assistant Editorial Features Editor at a leading financial and business news publication, experienced in editorial content and features.

Retail, merchandising, fashion and beauty trends insights and analysis

Focuses on newsletter content and journalism mentorship in Canadian news

Digital media content for supermarket perimeter sector

Retail industry content and editorial communications expertise

Commerce and recommendations content for lifestyle and deals sections

Seasoned reporter and editor with over ten years of experience in story development and content creation.

Award-winning student journalist and Lifestyle Editor recognized for excellence in reporting and editorial work.

Content editor and former columnist with experience in online shopping and community management.

Editorial and media strategy with background in retail and marketing reporting

Features on Gen Z meme fashion resurgence and shopping trends

Staff reporter delivering creative storytelling and innovative content for a regional news outlet.

Distinguished journalist with 8+ years of experience, known for impactful, memorable, and versatile storytelling.

Fashion correspondent focused on Victoria's Secret and related industry topics

Directed daily audio and weekly digital coverage for seven reporters in a statewide collaborative that reaches hundreds of thousands of listeners and readers.

Editor and studio production specialist with multimedia and digital design expertise

Experienced content creator and editor producing concise, relevant, trend-driven digital and print stories.

Specialist reporting for retail and news sectors at Newtrade Media

Communications associate and reporter with experience in chamber business news and creative content management.

Blog posts boosting brand visibility, reporting, videography highlights

Reporter, writer, and photographer with community and medical journalism focus

Beauty content research, fact checking, and editorial assistance for Vogue Beauty Blog

Associate producer and reporter with experience in broadcast news and trend editing

Contributing reporter and photographer focused on student union news and facilities management.

Business and local news content with marketing and communications expertise

Food, beverage business, marketing, and social media content for Delaware audience

Berkeley, Richmond, and East Bay local news coverage

Agricultural Market Reporter with expertise in nutrition and practical ranch experience, providing market insights and reporting for the USDA Agricultural Marketing Service.

Op-ed editor for multiple California newspapers with focus on opinion content