Allison Schiff from AdExchanger - Journalist Profile

	Profile	Contacts	Recent Articles on Subject
1	Allison Schiff AdExchanger Managing editor. Tweets rarely. New York City editingadvertisingdigital media		Are PETs Enough To Mitigate The Privacy Risks Of Device Fingerprinting? - 6 days ago Frank Predictions For 2025 - 14 days ago Ad Tech M&A Went From Weak Sauce To Hot Sauce In 2025 - 20 days ago AdExchanger’s Top Comics Of 2024 - 22 days ago Breaking Away From Low-Quality Data - 22 days ago On The Verge Of Convergence - 29 days ago Recapping Revelations From US v. Google, The Ad Tech Antitrust Trial Of The Century - about 1 month ago The 2024 Privacy Trends We’ll Be Keeping An Eye On In 2025 - about 1 month ago Kristi Argyilan, The ‘Godmother’ Of Retail Media, Is Uber’s New Global Head Of Ads - about 1 month ago Zeta Global Opens Up About Being The Target Of Hostile Short Sellers - about 1 month ago Reflecting On The FTC’s Latest Settlements With Sellers Of Sensitive Location Data - about 1 month ago Insight Is A Man’s Best Friend, With Mars Pet Nutrition - about 2 months ago Western Union Banks On First-Party Data To Woo Brands To Its New Media Network - about 2 months ago Talking (Antitrust) Turkey With DCN’s Jason Kint - about 2 months ago The POV On Data Privacy As The Clock Ticks Down To A Second Trump Presidency - about 2 months ago What Judge Brinkema Zeroed In On During Closing Arguments In US v. Google - about 2 months ago Inside Mediaocean’s $500 Million Acquisition Of Innovid, With Bill Wise And Zvika Netter - 2 months ago IAB Tech Lab Has New Guidance On ‘ID-Less’ Solutions And It Wants Your Feedback - 2 months ago What’s Next, With Nextdoor CEO Nirav Tolia - 2 months ago Meta Might Be Right About AI Ad Spend - 2 months ago How Gen AI Is Helping The New York Times Control Its Own Destiny - 2 months ago The FTC Thinks Data Clean Rooms May Have A Few Dusty Corners - 2 months ago Google And The DOJ Recap Their Cases In The Countdown To Closing Arguments - 3 months ago How Kenvue Avoided $3 Million In Wasted Media Spend - 3 months ago The Case For Turning Google’s Network Biz Into A Nonprofit - 3 months ago The Kids Aren’t Playing In The Privacy Sandbox - 3 months ago Meta Made A Mint In Q3 – But Investors Are Worried About Its AI Spending Spree - 3 months ago PAAPI Could Be As Effective For Retargeting As Third-Parties Cookies, Study Finds - 3 months ago The UK’s ICO Is Helping Ad Tech Companies With Privacy Compliance - 3 months ago How GoGo squeeZ Is Widening Its Target Audience Beyond Toddlers - 3 months ago DOJ vs. Google, Day Four: Behind The Scenes On The Fraught Rollout Of Unified Pricing Rules - 4 months ago DOJ vs. Google, Your Day Three Download: A Former Googler On The Stand And Auction Dynamics In The Spotlight - 4 months ago The DOJ vs. Google, Day Two: Tales From The Underbelly Of Ad Tech - 4 months ago OpenX CEO John Gentry On Why SSPs Don’t Deserve The Flack They Catch - 5 months ago An AMA With Reddit’s New VP Of Ad Product - 5 months ago The VC POV - 5 months ago Let’s Live In A Data Democracy - 5 months ago How A Group Of Local News Sites Went From Zero Video Revenue To Seven Figures ‘Overnight’ - 5 months ago Meta Is Opening Up A Smidge More To Third-Party Attribution - 5 months ago Ad Tech Companies Should Heed The FTC’s Warning About Hashing - 5 months ago Why This Speaker Brand Is More Into Video For Marketing Than Audio - 5 months ago Noteworthy Nuggets From The 286-Page Search Antitrust Ruling Against Google - 6 months ago IAS Is Battling DV For Moat’s Soon-To-Be-Former Business - 6 months ago Three-Ply Vs. One-Ply Programmatic - 6 months ago What Does Google’s Plan To Keep Cookies Mean For Its Relationship With Regulators? - 6 months ago Bacardi Takes A Sober And Serious Approach To Customer Data Collection - 6 months ago Google Says It Won’t Deprecate Cookies In Chrome After All (?!) - 6 months ago Brian Lesser Is The New Global CEO Of GroupM - 6 months ago Antitrust Soul Searching - 6 months ago Travelers Just Want To Spend - 7 months ago