Peter Adams from Retail Dive, Mobile Marketer - Journalist Profile

	Profile	Recent Articles on Subject
1	Peter Adams Retail Dive Senior reporter, Marketing Dive. New York Reporting	J. Crew taps Skims vet to lead marketing - 6 days ago J. Crew taps Skims marketer as CMO to boost cultural relevance - 6 days ago Dodge rips into ‘soulless’ EVs to introduce all-electric Charger Daytona - 7 days ago Taco Bell’s drive-thru cameras give diners a shot at Super Bowl cameos - 9 days ago 7 top campaigns from 2024 and the tactics that drove success - 9 days ago Adobe names former Intuit marketer as CMO to expand brand reach - 10 days ago Why Google’s potential Chrome sell-off could sow fresh marketing disruption - 20 days ago Mediaocean acquires Innovid to sharpen focus on creative, CTV - 21 days ago Bose CMO on driving the brand’s cultural impact and the coming AI shakeout - 21 days ago Jaguar revamps brand to embrace ‘exuberant modernism’ amid EV transition - 23 days ago MediaSense acquires R3 to expand global footprint, service capabilities - 24 days ago Pepsi swaps out burger chain soda orders in brand’s latest video stunt - 27 days ago Heineken USA names new CMO focused on brand building - about 1 month ago AppLovin’s breakthroughs in AI-powered advertising propel growth - about 1 month ago Yum Brands says AI-powered marketing is helping drive transactions - about 1 month ago Cracker Barrel’s new CMO on reconnecting a heritage brand to culture - about 1 month ago Amazon’s holiday campaign spotlights classic song, acts of kindness - about 1 month ago Amazon’s holiday campaign spotlights classic song, acts of kindness - about 1 month ago Amazon trumpets new AI-powered tools for marketers as costs soar - about 1 month ago Meta’s generative AI tools find purchase with users and advertisers - about 1 month ago Google ads performance robust despite existential threats - about 1 month ago VML unites design capabilities, talent under new studio offering - about 2 months ago Columbia revamps creative strategy with new top marketer, agency - about 2 months ago Columbia revamps creative strategy with new top marketer, agency - about 2 months ago Red Lobster appoints new CMO to usher in post-bankruptcy era - about 2 months ago Milk-Bone revels in rom-com tropes with movie trailer parody campaign - about 2 months ago Mucinex mascot Mr. Mucus lands on Tinder to give consumers the ick - about 2 months ago Publicis again raises guidance as personalization bets attract clients - about 2 months ago Inside Walmart’s pop culture-heavy 2024 holiday campaign - about 2 months ago Domino’s promotes brand chief to CMO to sharpen global strategy - about 2 months ago Moët Hennessy on balancing generative AI hype with luxury expectations - about 2 months ago Starbucks hands US creative duties to WPP amid turnaround push - about 2 months ago Kraft Heinz’s Delimex amplifies loud chewing in quesadilla campaign - about 2 months ago Totino’s touts pizza roll value with ‘I Think You Should Leave’ creators - 2 months ago Life cereal brings back Mikey to ride wave of nostalgic marketing - 3 months ago JCPenney’s Prime Video football blitz ties celebrities to weekly deals - 3 months ago Former Hyundai CMO named X’s global head of marketing - 3 months ago VML Global CEO Jon Cook on agency merger, AI bets and optimism - 3 months ago Inside Tostitos’ biggest NFL campaign to date, starring Patriots royalty - 3 months ago E.l.f. Cosmetics bows entertainment brand with original album release - 3 months ago Coke Zero Sugar leans into gaming to reach Gen Z college football fans - 4 months ago Marketing data security threats are rising: Where CMOs see gaps - 4 months ago Gap gets loose with pop star Troye Sivan in latest dance-heavy ads - 4 months ago Netflix boosts advertiser dealmaking with fine-tuned strategy - 4 months ago Simon Cowell judges Domino’s Pizza alongside new quality captains - 4 months ago Walmart’s ad unit extends blockbuster growth streak, boosting profits - 4 months ago James, LeBron James: Lobos 1707 casts NBA legend as spy in new ads - 4 months ago Choice Hotels names new creative, media agencies to drive brand awareness - 4 months ago Allbirds CMO on why brand building is key to company’s turnaround plan - 4 months ago Weight Watchers debuts new creative as it navigates weight-loss drug boom - 4 months ago
2	Jessica Deyo Mobile Marketer Editor at Marketing Dive. Columbus, Ohio marketing	7 top campaigns from 2024 and the tactics that drove success - 9 days ago
3	Chris Kelly Mobile Marketer Words @washingtonpost etc. Washington, D.C. writing	7 top campaigns from 2024 and the tactics that drove success - 9 days ago
4	Sara Karlovitch Mobile Marketer	7 top campaigns from 2024 and the tactics that drove success - 9 days ago