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Hana Yoo
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Hana Yoo
AdExchanger
No happy ending.
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Why A Challenger Laundry Brand Used AI To Make Its Ads
- 7 months ago
Dentsu’s Chief Data And Technology Officer On Generative AI, Cookies And The Future Of Data
- 8 months ago
How Eyeo Worked With Students To Innovate On AI
- 8 months ago
Zefr’s New AI Chief Wants To Prove The Value Of ‘Truthiness’
- 8 months ago
Media Disco Launches Self-Serve Ad-Buying Platform For SMBs
- 8 months ago
Bot Or Not?
- 8 months ago
Streaming, Politics Star In Magna 2024 US Ad Forecast
- 8 months ago
Triton Digital Acquires Audio Brand Safety Startup To Scale Programmatic
- 8 months ago
NBCU Wants CTV To Be A Performance Channel. Can Adobe Help It Get There?
- 8 months ago
AI Startup Attentive Is Making SMS Marketing More Personal
- 8 months ago
Europe’s AI Act Nudges Advertisers Toward Responsible Generative AI Use
- 8 months ago
Meet The Ad Tech Players Using Generative AI For Their Media Buys
- 9 months ago
Can Meta Reel In More Automated Ad Products?
- 9 months ago
How Amperity Is Building Generative AI Tools Using OpenAI’s GPT Models
- 9 months ago
From AI Content To Fake Local News, Brands Must Play Programmatic Dodgeball This Election Season
- 9 months ago
Meta Is A Brand Safety Cash Cow For DoubleVerify, Accounting For 7% Of All Revenue
- 9 months ago
How Atlanta’s Tourism Bureau Targeted Fans Of Black Culture
- 9 months ago
Advertisers Are On Edge, But IAS Is In Fine Fettle
- 9 months ago
A Marketer’s Guide To Generative AI Startups
- 9 months ago
CDPs Are In The Gartner Hype Cycle’s “Trough Of Disillusionment”
- 9 months ago
Qloo Snags $25 Million In Series C Funding To Unravel The Mystery Of Consumer Tastes
- 9 months ago
IPG Dusts Itself Off After A Difficult 2023, Enters Recovery Mode
- 10 months ago
Why Omnicom Is Being More Cautious About Generative AI Than Other Holdcos
- 10 months ago
Viant Launches Generative AI Tool That Lets Advertisers Talk To Their Data
- 10 months ago
When It Comes To Generative AI, The FTC Has Big Tech In Its Crosshairs
- 10 months ago
Seekr’s AI-Powered Podcast Rating Tool Encourages Civil Discourse
- 10 months ago
Crafting A Conscience For Generative AI In Marketing
- 11 months ago
Triton Digital, Amazon Publisher Services Team Up On Interactive Audio Ads
- 11 months ago
Expect Bolder Ad Creative In 2024, Courtesy Of Generative AI
- 11 months ago
First-Party Data Takes Center Stage As Agencies Ready Their 2024 Commerce Strategies
- 11 months ago
Can Programmatic Audio Rise In The Charts In 2024?
- 11 months ago
Kepler Group Flexes Its New Creative Arm, Backed By Serious Data Muscle
- 11 months ago
Marketing Workflow Tech Startup Arcane Secures $5 Million In Seed Funding
- 12 months ago
Why La Colombe Put An AI Company In Charge Of Its Video Ads
- 12 months ago
In Global Ad Spend Forecasts, CTV Is Poised To Overtake Linear
- 12 months ago
Pathlabs Wants To Finesse The Details For Media Agencies
- 12 months ago
TikTok’s Pay-To-Play Problem Is That It Isn’t; Brands Relearn Buy One, Get One
- 12 months ago
Will 2024 Be The Year Of Addressable TV?; The New Cable Bundle Is Groceries
- 12 months ago
Marketers Reflect On Generative AI As ChatGPT Turns One
- 12 months ago
Cars.com Revs Its Commerce Engine With Specialized Retail Media Network
- 12 months ago
Video Maker Munch Noshes On $7.2 Million In Seed Funding
- about 1 year ago
All Marketers Want For Christmas Is … Performance
- about 1 year ago
OpenX Volunteers Itself As Head Of The CTV Cleanup Crew
- about 1 year ago
Therabody Says It’s For Everybody, And It Wants To Target You – And You, And You!
- about 1 year ago
DoubleVerify Sails Through Q3
- about 1 year ago
Magnite Is Still Pinning Its Hopes On CTV
- about 1 year ago
With Its Latest Acquisition, MiQ Has Compliance In Its Grasp
- about 1 year ago
Retail Data Isn’t A Consolation Prize For Cookie Loss. It’s The Future
- about 1 year ago
IAS More Than Measures Up To Its Revenue Goals
- about 1 year ago
Frequence Adds Digital Audio To Its Local Media Repertoire
- about 1 year ago