Kimeko McCoy from Digiday - Journalist Profile

	Profile	Contacts	Recent Articles on Subject
1	Kimeko McCoy Digiday Not actually funny. Marketing Award Winner. Senior Marketing Reporter. Co-host Digiday Podcast. Atlanta, Georgia marketingpodcasting		Platform payouts: Creators reveal how much social media behemoths are willing to shell out - 5 months ago Museum of Illusions takes OOH to a new dimension with 3D billboard - 5 months ago Here’s what marketers are wishing for this holiday season - 5 months ago The Rundown: Threads finally takes a step toward the fediverse - 5 months ago Airbnb’s global head of marketing Hiroki Asai talks returning to big, bold campaigns and owning the brand narrative - 5 months ago 23andMe bucks the linear TV decline with its return to the ad channel - 5 months ago Spill co-founder Alphonzo Terrell on attracting advertisers to marginalized social communities - 6 months ago TikTok creators are increasingly tapping into food-centric content — and brands are following - 6 months ago The Children’s Place espera que el poder de los famosos ayude a dar a conocer la marca - 6 months ago The Children’s Place hopes celebs’ star power will help boost brand awareness - 6 months ago Confessions of a strategist on the strained relationship between X (formerly Twitter) and agencies - 6 months ago Will Threads be the link between marketers and the fediverse? - 6 months ago Snap’s new president of Americas and global partnerships talks returning to revenue growth after a rocky 2023 - 6 months ago Thrive Market’s CMO Amina Pasha credits marketing on TikTok for membership surge - 6 months ago As brands look to become part of culture, music marketing becomes a mainstay - 6 months ago Why Chobani’s new CMO Thomas Ranese is taking a tech-driven approach to CPG marketing - 7 months ago How advertisers are grappling with the influx of retail media networks - 7 months ago WTF is influencer allowlisting? - 7 months ago Why Cirque du Soleil is creating its own influencer network - 7 months ago How Campbell’s Chunky soup brand sees the possibilities in sports marketing beyond live sports - 7 months ago How social media pros are rewriting brand playbooks for the wave of new social platforms - 7 months ago What ad-free social media could mean for marketers and advertisers - 7 months ago Marketing Briefing: Why Peet’s Coffee’s major brand push is brewing up brand storytelling over product pitching - 7 months ago IPG’s Channing Martin on stalled DE&I efforts and why conversations must continue - 7 months ago Resumen de la Semana de la Publicidad: Cómo se espera que la inteligencia artificial domine la conferencia de este año - 7 months ago JCPenney throws ad dollars at live sports to broaden its media mix as the industry waits for scripted TV to return - 7 months ago Martin Pagh Ludvigsen, Goodby, Silverstein & Partners’ director of creative technology, on the ‘philosophy’ of the fediverse - 7 months ago Apple’s ATT crackdown emboldened DTC marketers to reinvest in Meta, Google - 8 months ago Marketers reconsider BeReal as it launches its first global brand marketing campaign - 8 months ago Women’s sports marketing boom ‘huge up and coming opportunity,’ spurs new agency services - 8 months ago WTF is the fediverse? - 8 months ago