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Tags: ad analytics alex schultz apple att brand marketing direct response

	Profile	Recent Articles on Subject
1	Tatiana Walk-Morris Mobile Marketer Journalist. Amplifying unheard voices. Chicago, Illinois / Detroit, Michigan journalismblogging	Nike shakes up senior leadership - 11 days ago Nike shakes up senior leadership - 11 days ago Mango extends e-commerce operations to 12 new markets - 2 months ago
2	Peter Adams Retail Dive Senior reporter, Marketing Dive. New York Reporting	Columbia revamps creative strategy with new top marketer, agency - 15 days ago Columbia revamps creative strategy with new top marketer, agency - 18 days ago Walmart’s ad unit extends blockbuster growth streak, boosting profits - 3 months ago Amazon misses on ad sales while Prime Video push ramps up - 3 months ago 6 campaigns that signaled a creative resurgence in H1 2024 - 4 months ago Nike commits to bolder brand marketing as part of rebound plan - 8 months ago Retail media’s rise increasingly reliant on offsite programmatic media, report finds - 8 months ago ANA: Marketing workforce diversity slips, reversing yearslong trend - 9 months ago Solo Stove’s viral Snoop Dogg partnership fails to spark up sales - 10 months ago ANA: Just 36% of programmatic spend reaches consumers due to ‘cost waterfall’ - 11 months ago Ad-spending market continues to recover, though 2024 presents mixed picture - 11 months ago Marketers see promise in push to ‘decouple’ retail media data - about 1 year ago
3	Chris Kelly Mobile Marketer Words @washingtonpost etc. Washington, D.C. writing	Top takeaways from Advertising Week 2024 marketers need to know - 26 days ago How McDonald’s and Burger King diverge on value-driven messaging - 7 months ago How Estée Lauder balances brand and performance marketing as the pendulum swings - 9 months ago Do CEOs understand modern marketing? 66% of CMOs say ‘no’ - about 1 year ago Amazon ad sales grow 26% with help from ‘Thursday Night Football,’ machine learning - about 1 year ago
4	Kaarin Vembar Retail Dive Provides business journalism. Washington, DC businessjournalismdecision-making	Bath & Body Works’ semi-annual sale ‘fell short of our expectations’ - 2 months ago
5	Kristina Monllos Digiday Senior marketing editor at Digiday. Rhode Islander. St. Louis marketingjournalism	Marketing Briefing: Why marketers aren’t confined to traditional holiday and seasonal promotion cycles anymore - 3 months ago Marketing Briefing: Madison Avenue, Hollywood get closer, with marketers more ‘open to bigger investments’ in entertainment - 8 months ago With the rise of retail media networks, marketers continue to grapple with lack of standardization - 11 months ago
6	Daphne Howland Retail Dive Award-winning reporter. Film and theater critic. Portland, Maine reportingfilm criticismtheater criticism	Amazon’s retail sales growth ebbs in Q2 - 3 months ago The Container Store promotes two execs to foster custom services, brick-and-mortar expansion - 11 months ago
7	Jessica Deyo Mobile Marketer Editor at Marketing Dive. Columbus, Ohio marketing	6 campaigns that signaled a creative resurgence in H1 2024 - 4 months ago
8	Kayleigh Barber Digiday Media Editor @Digiday. Podcast co-host. New York, New York mediapodcasting	Media Briefing: 2024 publishers’ guide to selling at Cannes - 5 months ago Bloomberg Media’s Christine Cook on strengthening advertiser relationships in 2024 - 10 months ago How modern media companies are organizing their sales operations - 11 months ago
9	https://www.facebook.com/tbisho GeekWire Tech news and analysis. Seattle, Washington technologystartupsnews	Amazon Web Services cuts hundreds of jobs in sales, training, and physical stores tech group - 7 months ago
10	Darryl Davis Inman Real estate news source. real estatenewstechnology	Top 11 marketing strategies that’ll help you spring into action - 8 months ago

Journalists covering Sales and Marketing