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AdExchanger
AdExchanger
News on digital advertising, marketing. Award-winning reporting, podcasts, events.
New York City, New York
digital advertising
marketing
reporting
podcasts
events
Netflix As Frankenstein, Because It’s A Live; Vice Ads Take Over The Big Platforms
- 6 days ago
Khaaaaaaaan!; ChatGPT Means The Bing Index Matters
- 7 days ago
You Think You Own That?; Patchwork Privacy, Meet AI
- 11 days ago
Unlocking Retail Benefits; Time To Take Off The Training Wheels
- 12 days ago
Don’t Forget To Vote! (And Also Some Stuff About Nielsen And Curation)
- 13 days ago
Meet ChatGPT Search; Brands Can’t Compete With Political Ads
- 14 days ago
But Are They Really Integral?; Don’t Pontificate, Verificate
- 17 days ago
Google Sheds No Tears At Its ‘Funeral’ For Blogs; Rage Against The Recommendation Machine
- 18 days ago
The iOS Escape; The Tech IPO Freeze
- 21 days ago
Don’t Hate, Collaborate; Getting Closure On Disclosures
- 24 days ago
X Marks The Spot; Is It A Black Box Or Slippery Slope?
- 25 days ago
The Airbnb Waiting Game; The Google Ads Executive Overhaul
- 28 days ago
Curation Critics Cry Foul; Hot Ad Market Trends For 2025
- about 1 month ago
AI-Powered Astroturfing; ‘Vote’ Is A Four-Letter Word
- about 1 month ago
TikTok Search, But It’s Going For Amazon; Can CTV Supply Outpace Demand?
- about 1 month ago
Is TTD The New Goliath?; Amazon Adds More Ads
- about 2 months ago
Wait, TTD Is Doing A TV OS?; Social Ad Clicks Covertly Switched People’s Health Care
- 2 months ago
Social Media May Be Hazardous To Your Health; The Google API You Hope For
- 2 months ago
DOJ Outs Ad Tech Open-Source Supporters; Jeff Green Dings The TTD TV Rumors
- 2 months ago
How The Markets Are Made; Why So Many Solo Consultancies?
- 2 months ago
Let The Great Unbundling Begin; Why Amazon Won At The Upfronts
- 2 months ago
The Deal With Demand Gen; The Brokerages Might Be Broken
- 2 months ago
Which Ecom SaaS Will Survive?; How The AI Search Engines Perform
- 3 months ago
Retail Media’s Unselfish Growth Engine; YouTube’s Known Unknowns
- 3 months ago
For News Media, Consumer Data Privacy Shouldn’t Be A Bad Thing
- 3 months ago
Does Google Know What’s Going On Back There?; Content Creators Contend With AI
- 3 months ago
Ads And Tough Trade-Offs; Can An Organic TikTok Trend Survive The Brands?
- 3 months ago
The New Everything Shop; Are We Ready For UID3?
- 3 months ago
Divestment Red Sirens; Criteo May Buy Skai
- 3 months ago
Amazon Quietly Conquered Social Shopping; A Bad Apple Per Day
- 3 months ago
Why Retailers Lock Up Brand-Name Items; Walking Before They Crawl
- 4 months ago
Spotify Is Starting To Sing; NBCU Needs To See Gold This Olympics
- 4 months ago
Big Brands Pivot To Indie Agencies; Sports And Digital Drive Record Growth For NBCU
- 4 months ago
Shaken To The Core, Again; Life In The FAST Lane
- 4 months ago
Oracle Advertising’s Customers Are Up For Grabs; The Reddit Third Rail
- 4 months ago
Punching Among Sandboxers; Why The Nielsen Inertia Wins
- 4 months ago
Can The ‘New Paramount’ Succeed?; The Case For Spinning Out YouTube
- 4 months ago
Did Yahoo And The Trade Desk Bury The Hatchet?; TV Buyers Can’t Quit Nielsen
- 4 months ago
Google Gives Retailers Its Seal Of Approval; The Benefits Of Brands Getting Political
- 5 months ago
Why Mix Modeling Isn’t Enough; The New Sports Ad Arbitrage
- 5 months ago
AdMonsters And AdExchanger Partner With Prohaska Consulting To Launch Ad Tech Accelerator
- 5 months ago
Is Social Media Still Cool?; Claritas Searches For A Buyer
- 5 months ago
The Ad Spend Tea Lives; Can AI Generate A Good Idea?
- 5 months ago
Equativ Acquires Sharethrough; Programmatic: The Next TV Currency Battleground
- 5 months ago
French Game Developer Acquires BeReal; Food Delivery Is Driving Ads
- 5 months ago
The News Is Losing, What’s New?; CTV And Retail Media Are All The Rage
- 5 months ago
Walmart’s Great Store Of Value; It Took Awhile, But Snap May Be Back
- 6 months ago
Talk About New-Age TV; Google Is Taking It To The Max
- 6 months ago
Searching For The End; One Ad Spend Bubble Has Nearly Popped
- 7 months ago
Reddit And Google, Sitting In A Tree; Meta’s Glitch In The Matrix
- 7 months ago