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Tags: Life Beyond the Cookie Advertising Week Marketing Media Buying MDMA

	Profile	Recent Articles on Subject
1	Jessica Deyo Mobile Marketer Editor at Marketing Dive. Columbus, Ohio marketing	Snap doubles number of advertisers in Q3 as AI, AR bets persist - 14 days ago Marketers’ ad spend to grow in H2 led by social media and display, report finds - 3 months ago Advertisers will ramp up spend on creators in 2024, IAB forecasts - 11 months ago
2	Peter Adams Mobile Marketer Senior reporter, Marketing Dive. New York Reporting	Google ads performance robust despite existential threats - 15 days ago Publicis again raises guidance as personalization bets attract clients - 24 days ago Netflix boosts advertiser dealmaking with fine-tuned strategy - 3 months ago Walmart’s ad unit extends blockbuster growth streak, boosting profits - 3 months ago NBCUniversal tops Olympics record as ad sales surpass $1.2B - 4 months ago Google ad revenue resilient as company contends with cookie, AI transitions - 4 months ago TikTok makes bigger bet on publishers with ads tied to buzzy content, events - 7 months ago Retail media’s rise increasingly reliant on offsite programmatic media, report finds - 8 months ago Dentsu: Ad market to grow 4.6% as brands priortize attention over reach - 11 months ago Ad-spending market continues to recover, though 2024 presents mixed picture - 12 months ago Google brushes off ad controversies as search, YouTube regain momentum - about 1 year ago Publicis extends winning streak as data-driven services provide windfall - about 1 year ago
3	Kevvo AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	Comic: Revenue “Sharing” - about 1 month ago
4	Kayleigh Barber Digiday Media Editor @Digiday. Podcast co-host. New York, New York mediapodcasting	Publishers’ ad revenue rebounded in the first half, but H2 is looking even brighter - about 2 months ago Media Briefing: Publishers reflect on ad revenue midway through 2024 - 4 months ago Media Briefing: Publishers use proprietary research to pitch prospective advertisers - 8 months ago Q4’s stasis provided a launchpad for publishers’ Q1 advertising businesses - 8 months ago Professional publishers show out at Davos amid spikes in event sponsorship revenue - 10 months ago Media Briefing: Media execs set sights on non-ad revenue streams in 2024 - 11 months ago Joy Robins on how she’s steering The New York Times’ ad business into the wave of change - about 1 year ago Advertising Week Briefing: Why publishers are the new brand ambassadors - about 1 year ago For premium publishers, proving an advertiser’s return on investment is more important than ever - about 1 year ago Publisher ad revenue on the rebound as of Q2, up from Q1’s rock bottom, per two industry reports - about 1 year ago
5	Ronan Shields Digiday Digital media and marketing authority. New York digital mediamarketing	Madison and Wall forecast $397 billion in 2024 ad spend - 2 months ago Investment is (slowly) trickling back into ad tech - 9 months ago Independent ad tech continues to tick along even as storm clouds gather overhead - about 1 year ago
6	Alyssa Boyle AdExchanger Associate Editor @AdExchanger. TV & video tech reporter. Long Island, New York TV technologyvideo technologyjournalism	Netflix Sees 150% Jump In Upfront Ad Sales This Year - 3 months ago Roku Touts A ‘Solid Rebound’ In Video Advertising - 9 months ago
7	anekola Digiday Digital media and marketing authority. New York digital mediamarketing	How publishers reduce the risk of political ads to drive revenue - 3 months ago Media brands are leveraging content catalogs and driving ad revenue with linear channels - 8 months ago How publishers are unlocking ad revenue with privacy-first media - 11 months ago How advertisers are leveraging offline data and transparent reporting to power campaigns - 12 months ago How ad ops teams are leveraging automation to drive revenue - about 1 year ago
8	Allison Schiff AdExchanger Managing editor. Tweets rarely. New York City editingadvertisingdigital media	How A Group Of Local News Sites Went From Zero Video Revenue To Seven Figures ‘Overnight’ - 3 months ago Inside Snap’s Plans To Rejuvenate Its Ad Revenue - 12 months ago
9	Scharon Harding Ars Technica Original tech news. Expert advice. Analysis of tech trends. NYC - Boston - Chicago - SF technologyreviewsanalysisadvice	Your TV set has become a digital billboard. And it’s only getting worse. - 3 months ago
10	Carolyn Fortuna Clean Technica Journalist, founder. Educator, writer. Vegetarian. Florida ecojusticemediaeducationwriting	Elon’s Lawsuit Demands That You Advertise With Him! X Revenue Depends On It - 3 months ago

Journalists covering advertising revenue