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Tags: Consumer / Employer, Payers, Providers, SYN, Top Story Medical Groups medical-practice operations Payer

	Profile	Recent Articles on Subject
1	Seb Joseph Digiday Senior news editor at Digiday. Master planning. London digital mediamarketingjournalism	Mars Petcare is testing direct SSP buying for CTV ads - 6 days ago Advertisers shift retail media spending beyond Amazon to include Walmart, Target and more - 10 months ago
2	Rebecca Pifer Healthcare Dive Reporter @healthcaredive. New York City, United States insurancedigital health	CVS successfully converts commercial pharmacy contracts to “cost plus” model - 7 days ago CVS appoints new Aetna head following mixed third-quarter results - 2 months ago Major PBMs could be zeroing in on specific payer markets for dominance, study suggests - 4 months ago Express Scripts’ new partnership is an olive branch to independent pharmacies - 8 months ago CVS acquires Medicare Advantage broker Hella Health - 9 months ago CVS cuts 2024 outlook on Medicare Advantage caution - 11 months ago CVS overhauls how its retail pharmacies charge for prescription drugs - about 1 year ago CVS beats expectations in Q3, but high costs weigh on profit outlook - about 1 year ago CVS wants to create a healthcare ‘super app’ - over 1 year ago
3	AdExchanger AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	Why CTV Wants To Go Small; Google Display & Video – & Streaming? - 8 days ago Grocery Retail Media Networks Are Evolving – Here’s How And Why - 13 days ago Wait, TTD Is Doing A TV OS?; Social Ad Clicks Covertly Switched People’s Health Care - 4 months ago The News Is Losing, What’s New?; CTV And Retail Media Are All The Rage - 7 months ago Criteo Picks Up MRC Creds For Retail Media; Google Makes Campaign Reports (Slightly) Less Confusing - 10 months ago TTD’s OpenPath Adds CTV Inventory; News Subscriptions Aren’t Extinct Yet - 11 months ago TV Inventory Keeps Dwindling; The MFA And DEI Mixup - about 1 year ago Call It Consumer Health; The Rise(-ish) Of The Media Agency - over 1 year ago
4	Catherine Wolf Digiday Human Rights, Gender Equality Consultant. Berlin, Germany Human RightsGender Equality	Media Agency Report: Horizon, Publicis, UM and others on CTV’s appeal, agency partnerships and programmatic’s evolution - 21 days ago CMO Strategies: Beyond Amazon, the strengths of the top retail media networks — from Walmart to Kroger - about 1 year ago
5	Tim Peterson Digiday Senior media editor at Digiday. Open DMs. Carlsbad, California mediaeditingjournalism	How VaynerMedia is optimizing its supply path optimization practices - about 1 month ago
6	Michael Bürgi Digiday Veteran journalist. Sr editor @digiday. New York/New Jersey MarketingMedia	Cinema ad firms – save one – consolidate their programmatic offerings - about 1 month ago Day one of the Media Buying Summit hits on integration, CMO-whispering and political advertising - 3 months ago National CineMedia to offer guarantees on business outcomes this upfront - 10 months ago As retail media grows, more agencies are implementing their own ways to guide clients - about 1 year ago Alternative media tries to grab the spotlight, but the economy has other plans - about 1 year ago Omnicom Media Group’s CASA efforts in CTV take a step forward with NBCU partnership - about 1 year ago Omnicom Media Group makes its bid to determine incrementality in retail media via its CASA effort - about 1 year ago
7	AdExchanger Content Studio AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	Unlock Retail Media’s Full Potential With These Effective Strategies - about 2 months ago
8	Chris Kelly Mobile Marketer Words @washingtonpost etc. Washington, D.C. writing	Walmart, NBCU beef up shoppable ads, measurement ahead of retail spree - about 2 months ago Viant seeks CTV edge with IRIS.TV acquisition - about 2 months ago Instacart earns MRC accreditation as retail media competition heats up - 10 months ago
9	AdExchanger Guest Columnist AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	12 Tips For Optimizing Retail Media Investments - about 2 months ago CTV Isn’t Just The Evolution Of TV – It Brings Unique Advertising Potential - about 1 year ago CTV Isn’t Living Up To The Hype. Here’s How Retail Media Can Transform It - about 1 year ago
10	Kristina Fiore MedPage Today Explains healthcare complexities. Not endorsements. New York, New York Healthcare journalism	Physicians Flock to Bluesky, Hoping to Leave X Behind - about 2 months ago

Journalists covering cvs media exchange