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Tags: ai alternative id attribution campaign measurement contextual ad targeting

	Profile	Recent Articles on Subject
1	Joe Sevier Bon Appetit Food writer, editor at Epicurious and Bon Appétit. Brooklyn, New York food writingediting	23 Slice-and-Bake Cookies to Keep Stashed at All Times - 13 days ago
2	The Bon Appétit Staff & Contributors Bon Appetit Recipes. Restaurants. Food. Culture. recipesrestaurantsfoodculture	23 Slice-and-Bake Cookies to Keep Stashed at All Times - 13 days ago Jammy Cookies and More Recipes We Made This Week - 4 months ago I Need the Perfect Holiday Cookie - 11 months ago The Great BA Cookie Swap - 12 months ago
3	AdExchanger Guest Columnist AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	The Industry Pullback From Cookie-Based Tech Proves Cookies Are Already Dead - 29 days ago Google Backpedaling On Its Cookie Phaseout Isn’t An Excuse For Complacency - 4 months ago Sins Of The Cookie: How Third-Party Cookies Set The Industry Back - 8 months ago Prepare For the Worst, But Don’t Expect Cookie Deprecation To Stick - 9 months ago Rebounding After A Toxic Relationship With Cookies - 9 months ago The Magic Cookie, Longtime Enabler Of Ad Tech, Dies At 30 - 9 months ago Traffic Shaping Is Blocking The Road To The Cookieless Future - 12 months ago An Overview Of Post-Cookie Collaboration Tools – And Their Shortcomings - about 1 year ago
4	Ronan Shields Digiday Digital media and marketing authority. New York digital mediamarketing	Amid uncertainties, Silicon Alley’s leading lights collectively shrug at Google’s cookie news on earnings calls - 3 months ago Google’s privacy shift on third-party cookies sparks concerns of Apple-like control - 4 months ago ‘It’s in Google’s best interest’: Sources urge more formal Privacy Sandbox legal terms - 4 months ago Criteo is exploring a services layer for Privacy Sandbox - 8 months ago WTF are Related Website Sets in Google’s Privacy Sandbox? - 9 months ago GroupM agrees to new program that lets clients experiment within Google’s Privacy Sandbox - 12 months ago
5	Kimeko McCoy Digiday Not actually funny. Marketing Award Winner. Senior Marketing Reporter. Co-host Digiday Podcast. Atlanta, Georgia marketingpodcasting	What Google’s third-party cookie left turn means for retail media’s growth spurt - 3 months ago Best Western overhauls its data ahead of a cookie-less future - 8 months ago ‘We’re still in the infancy of it’: How first-party data is shoring up for marketers as third-party cookie deprecation starts - 8 months ago
6	Sarah Sluis AdExchanger Executive Editor, @AdExchanger. Editing	The Looming Question Of Cookie Consent - 3 months ago
7	Kevvo AdExchanger News on digital advertising, marketing. Award-winning reporting, podcasts, events. New York City, New York digital advertisingmarketingreportingpodcastsevents	Comic: The Adventures Of Cookie Monster - 3 months ago Comic: ‘C’ Was For Cookie - 8 months ago
8	Seb Joseph Digiday Senior news editor at Digiday. Master planning. London digital mediamarketingjournalism	‘Straight from the top’: Criteo says Google won’t pull an Apple when it asks whether people want third-party cookies - 3 months ago Google assures ad execs of revised third-party cookie controls but timeline is uncertain - 4 months ago Ad world is relieved but skeptical about Google’s decision to keep cookies in Chrome - 4 months ago Amazon sees opportunity amid the demise of third-party cookies - 8 months ago Chrome chaos: Unraveling the language of the third-party cookie demise - 8 months ago Advertisers slowly acknowledge that measurement, not targeting, might be the bigger cookie deprecation challenge - 8 months ago Ad tech’s take: early reactions to Google’s third-party cookie demise - 9 months ago Marketers are starting to test alternatives to third-party cookies amid Google’s changes - 9 months ago Google is betting on its logged-in user base to replace third-party cookies: A Q&A with Goodway Group’s Rober Webster and Anonymised’s Mattia Fosci - 9 months ago Google’s wrangling of third-party cookies is getting lost in transition - 9 months ago A month after Google started turning off third-party cookies in Chrome – and marketers are still apathetic - 9 months ago As cookies crumble, M&A execs seek viable alternatives - 10 months ago ‘Dragging on for too long’: Ad execs sound off on the beginning of the end of third-party cookies in Google’s Chrome - 10 months ago Nine questions to consider as Google starts its move away from third-party cookies - 11 months ago Fragmented frontiers: Here is a look at the ad industry’s post-tracking tribes - 11 months ago
9	Kayleigh Barber Digiday Media Editor @Digiday. Podcast co-host. New York, New York mediapodcasting	Why Google’s cookie deprecation reversal isn’t actually a reprieve for publishers - 4 months ago After years of uncertainty, Google says it won’t be ‘deprecating third-party cookies’ in Chrome - 4 months ago U.K. publishers and the ICO still grapple with offering a ‘reject all’ cookies option amid revenue concerns - 10 months ago Google’s 2024 cookie deprecation deadline is still on, says vp of global advertising Dan Taylor - 12 months ago
10	Kevin Purdy Ars Technica Writer at @arstechnica. Geek culture enthusiast. Washington, DC technologywritinggeek culture	Google halts its 4-plus-year plan to turn off tracking cookies by default in Chrome - 4 months ago

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